Newbury Fire Department Responds to Fire at Bob Lobster Restaurant

Saturday November 15, 2025

NEWBURY — The Newbury Fire Department and mutual aid partners responded to and extinguished a fire at Bob Lobster on the Plum Island Turnpike on Saturday evening.

On Saturday, Nov. 15, at just after 4 p.m., the Newbury Fire Department was called to 49 Plum Island Turnpike by a 911 call reporting a possible structure fire.

Companies arrived on scene to discover that three employees evacuated as smoke emerged from the building’s roof. A lieutenant on scene declared a working fire to bring mutual aid companies to the scene.

Companies quickly knocked down a small fire in the building’s roof but then needed an extensive amount of time to chase and locate hot spots inside the one-story building’s roof area and inside the walls.

Newbury Firefighters and mutual aid partners extinguish a fire at Bob Lobster, 49 Plum Island Turnpike, on Saturday evening. (Photo Courtesy Newbury Fire Department

Nebury firefighters were supported at the scene by firefighters from Newburyport, Rowley, and Georgetown. Firefighters from West Newbury, Salisbury, Groveland and Amesbury covered Newbury stations.

Cataldo Ambulance and Atlantic Ambulance provided support, though no injuries were reported.

The Newbury Building Inspector, Health Inspector, and Electrical Inspector provided support at the scene. Newbury Police briefly closed Plum Island Turnpike to facilitate fire apparatus getting to the scene.

The cause remains under investigation by the Newbury Fire Department and the Massachusetts State Police Fire and Explosion Investigation Unit which is attached to the State Fire Marshal’s Office.

“Companies did a great job opening things up and chasing this fire to ensure that all hot spots were out. There was great teamwork between Newbury firefighters and the mutual aid companies on scene,” said Chief Evans. “Newbury Police also did a great job of keeping us safe here in front of the building.”

 

Newbury firefighters and mutual aid partners extinguish a fire at Bob Lobster, 49 Plum Island Turnpike, on Saturday evening. (Photo Courtesy Newbury Fire Department)

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